Activist investor Eric Jackson said on Tuesday Viacom Inc should change its board, leadership and undertake cost cuts as well as make a push into digital offerings in order to boost its stock price.

Jackson also asked for the resignation of Executive Chairman Sumner Redstone and said all the combined changes could drive Viacom’s shares up as much as 135 percent, according to a 99-page report he published on LinkedIn. (

Viacom’s shares were up 6.5 percent at $42.44 in morning trading on the Nasdaq.

(Reporting by Lehar Maan in Bengaluru; Editing by Savio D’Souza)

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